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Security and Privacy

Privacy Notice

This Privacy Notice describes how Empire Lube Equipment LLC (“we,” “our,” or “us”) collects, uses, and shares your information when you use our website and services at empirelubeequipment.com.


1. Contact Information

Empire Lube Equipment LLC
584 Old Post Road
Tolland, CT 06084
United States

📧 info@empirelubeequipment.com
📞 (855) 947-8677 (855-94-PUMPS)

If you have any questions or concerns about how we collect and use your personal data, please contact us using the information above.

2. Applicability & Eligibility

This Privacy Notice applies to your use of our website, online services, and any digital platforms operated by Empire Lube Equipment LLC. It does not apply to information collected offline or to third-party websites or services.

By using our Services, you confirm that you have read and understood this Privacy Notice, including how and why we use your information. If you do not agree with our practices, please do not use our Services.

Our Services are not directed to children under the age of 16. If you are under 16, you may not use our Services. If you are between 16 and 18, please do not submit personal information without parental consent.

3. Information We Collect

3.1 Information You Provide to Us

  • Account Information — If you register an account, we collect your name, email address, and password.
  • Payment Information — We collect billing details such as your credit/debit card number, expiration date, CVV, and billing address to process transactions. Payment data is encrypted and stored in compliance with industry standards.
  • Contact & Correspondence — If you email us, subscribe to our newsletter, or submit a form, we collect your name, email address, and message to respond to your inquiry.
  • Support Requests — Information submitted via support requests is used to assist you. Please do not submit sensitive or confidential information through support forms.

3.2 Information Collected Automatically

When you visit our website, we may automatically collect:

  • IP address and browser type
  • Pages visited and time spent
  • Device and operating system information
  • Referring website URLs
  • Cookies and tracking data

We use this data to improve our website and your experience.

3.3 Cookies & Tracking Technologies

We use cookies and similar technologies to analyze website usage and improve our Services. You can disable cookies in your browser settings, but some features may not function properly if you do.

We may partner with third-party advertising providers who use cookies to serve relevant ads based on your browsing activity. You may opt out of interest-based advertising at www.aboutads.info/choices. 

4. How We Use Your Information

We use the information we collect to:

  • Process and fulfill your orders
  • Respond to inquiries and provide customer support
  • Send order confirmations, shipping updates, and service notifications
  • Send promotional emails and newsletters (you may opt out at any time)
  • Improve and maintain our website and services
  • Prevent fraud and ensure the security of our platform
  • Comply with legal obligations

5. Information Sharing

We do not sell, rent, or share your personal information with third parties for their own marketing purposes without your consent.

We may share your information with:

  • Service Providers — Companies that assist us in operating our website, processing payments, and delivering services (e.g., shipping carriers, payment processors, analytics providers). These providers have limited access to your data and are required to protect it.
  • Legal Requirements — We may disclose your information when required by law, court order, or to protect the rights, property, or safety of Empire Lube Equipment, our customers, or others.
  • Business Transactions — In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

6. Your Rights & Choices

You have the right to:

  • Access the personal information we hold about you
  • Request corrections to inaccurate data
  • Request deletion of your personal data
  • Opt out of marketing communications at any time
  • Withdraw consent where processing is based on consent

To exercise any of these rights, contact us at info@empirelubeequipment.com.

To unsubscribe from marketing emails, click the unsubscribe link in any email we send or contact us directly.

7. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Notice, comply with legal obligations, resolve disputes, and enforce our agreements.

8. Information Security

We take reasonable steps to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no data transmission or storage system is 100% secure. You are responsible for keeping your account credentials confidential.

9. California Privacy Rights

California residents may request information about our disclosure of personal data to third parties for direct marketing purposes under California Civil Code Section 1798.83. To make a request, contact us at info@empirelubeequipment.com with “Request for California Privacy Information” in the subject line.

10. Changes to This Privacy Notice

We may update this Privacy Notice from time to time. Changes will be posted on this page with an updated date. Your continued use of our Services after any changes constitutes your acceptance of the updated Notice.

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